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New Generation of Deosan® Iodine Disinfectant Products Given BPR Approval Across All EU Member States

April 17, 2019


A generation of intelligence-based iodine disinfectants from the Deosan portfolio that deliver optimum teat hygiene and protection has achieved full BPR approval.

The Deosan Activate range of Iodine based teat disinfectants, which is fully approved for sale by the Biocidal Product Regulation across all EU member states, comprises four fast acting products specifically developed for the varying needs of dairy farmers and designed to achieve the optimum activity against bacteria.

Proven under the scrutiny of daily cow environments, the product range has been designed to deliver maximum efficacy from the minimum dose – a focus for all Deosan products for future efficiencies.

The range consists of:

Deosan Activate Pre, a concentrated (1+4 dilution) teat cleaner and disinfectant;
Deosan Activate Pre/Post, a ready to use 2-in-1 pre and post milking teat disinfectant which boasts rapid pre milking disinfection and prolonged post milking protection;
Deosan Activate PVP Plus, a ready to use film forming teat disinfectant which has excellent cling efficiency and high level skin conditioning and
Deosan Activate Barrier, a ready to use superior barrier teat disinfectant, highly viscous, non-drip, no waste formulation which is a long lasting active film and moisturises even in extreme conditions.

Commenting on the development of the new and improved range, Rob Kelly, Deosan Agricultural Marketing Director says,

“The Deosan Activate range has been specifically designed for the needs of the modern dairy farmer, with consideration of animal health and welfare, milk quality, economics and changing milk buyer demands. Our BPR approval validates the efficacy of our products and provides our customers with the peace of mind that the product they have selected will do its job.

“This is a new generation of products to the marketplace, recognising the evolving needs of our customers and the need to offer sustainable and increased efficiency products.

“These unique products have been developed to utilise a new innovative formulation, which gives them the ability to sustain the biocidal release over a prolonged period with new release-on-demand technology.

“The Activate formulations have been designed to offer multiple advantages to the animal, whilst delivering maximum efficacy from minimum dose:

Repels impact of milk soiling, which can lead to weakening of the disinfectant in traditional formulations.
The pH control ensures prolonged activity on the teat, maximising efficacy without irritation for superb animal welfare.
Supports teat skin condition - unique approach prevents de-fatting of the skin and maintains hydration.
New innovative formulation kills bacteria on-demand.

“Reducing losses from poor udder hygiene is one element of improving the operational efficiency of a dairy farming business. Clinical mastitis is a significant cost while high somatic cell counts reduce both milk yield and milk price. A rigorous udder hygiene program is a proven tool to reduce the challenges of infection and encourage healthier, more productive cows and improved milk quality and this improved range of products give farmers an excellent opportunity to invest in products that offer exceptional protection against bacteria and promote animal health.”

- Ends -

Notes to Editors:

The Activate Range

Deosan Activate Pre - a concentrated (1+4 dilution) teat cleaner and disinfectant, which has minimal impact on milking routine and maximum effect on teat and milk hygiene
Deosan Activate Pre/Post - a ready to use 2 in1 pre and post milking teat disinfectant which boasts rapid pre milking disinfection and prolonged post milking protection. It also has enhanced skin moisturising properties.
Deosan Activate PVP Plus - a ready to use film forming teat disinfectant which has excellent cling efficiency and high-level skin conditioning
Deosan Activate Barrier - a ready to use superior barrier teat disinfectant, highly viscous, non-drip, no waste formulation. It is highly visible, long lasting active film and moisturises even in extreme conditions

ECHA / Biocidal Product Regulations – the Activate Range

This was the first attempt by Diversey to support products through PT3 of the regulations, relating to products that come into animal contact. This meant that additional review was needed on residue impact on both finished product and user. Approval means the Activate range can now be sold in every one of the 26 member states of the EU.
Approval demonstrates Diversey’s commitment to help produce only milk products that are both safe and of the highest hygienic quality.
Work is already underway to help maximise the opportunity that the approval brings; prior to BPR recognition only a handful of EU nations had permission to sell these products due to local regulatory barriers. 
<div class="line">&nbsp;</div> <h2>About Solenis</h2> <p>Solenis is a leading global producer of specialty chemicals focused on delivering sustainable solutions for water-intensive industries, including consumer, industrial, institutional, food and beverage, and pool and spa water markets. Owned by Platinum Equity, the company&rsquo;s product portfolio includes a broad array of water treatment chemistries, process aids, functional additives, and cleaners and disinfectants, as well as state-of-the-art monitoring and control systems. These technologies are used by customers to improve operational efficiencies, enhance product quality, protect plant assets, minimize environmental impact, and create cleaner and safer environments. Headquartered in Wilmington, Delaware, the company has 69 manufacturing facilities strategically located around the globe and employs a team of over 16,100 professionals in 130 countries across six continents. Solenis is a 2023 US Best Managed Company, recognized three years in a row.</p> <p>For additional information about Solenis, please visit <a href="/en/"></a> or follow us on social media.</p>



Catherine (Katy) Abernathy

Vice President, Corporate Communications